Paid social Selling on social in 2022: What's next in Paid Social? We’re slap bang in the middle of (a relatively normal) 2022 already and with that in mind it’s time to look ahead. Our Associate Director, Sarah, and Senior Paid Social Manager, Danielle, caught up. → View article
Paid social Selling on social in 2022: Making the most of creatives & formats When it comes to social ads, the world is your oyster in terms of creatives and formats to get stuck into. Playing it safe doesn’t always pay off, in fact, those making the most of newer ad formats. → View article
Paid social Selling on Social in 2022: Getting set up for Success If someone sat you down and asked you truthfully, do you know if your brand’s social accounts are set up correctly what would you say?Our new conversation series, Selling on Social in 2022, covers. → View article
Insider, Paid search, PPC Amazon Prime Day 2022 - Are you ready? Amazon Prime Day 2022 is on the horizon. There may be no exact date announced as yet, but our suspicions are that it will fall on either the 11-12th or 18-19th July so pop it firmly on your radar. We. → View article
Paid social, Ecommerce The power of Paid Social Advertising through Paid Social isn't new, we've probably all dabbled in it from time to time with varying successes. However, it's a channel that's true value came to light when store fronts were. → View article
Insider, Paid search, PPC Google Marketing Live 2022: The Roundup Along with a lot of PPC’ers out there, we tuned into Google Marketing Live 2022 recently to hear first hand what the latest announcements from Google hold for us all. In case you don’t have a spare 1. → View article
Paid search, PPC, Shopping Top 10 PPC mistakes and how to fix them If I had a penny for every Google Ads audit I’ve conducted over the years, I’d be a very rich girl! When I speak to brands about their current Google Ads performance and set up, a common theme is. → View article
Paid social What's new at Pinterest: 3 things every digital marketer needs to know ‘The happy corner of the internet’It’s the platform for the inspiration seekers, the planners, and of course the brands looking to attract a captive audience in the research stage of the buyer. → View article
Paid social 5 reasons why brands need to be embracing TikTok ads It’s the platform that’s popularity skyrocketed during the pandemic but is often overlooked when it comes to your paid social strategy. Our Paid Social Executive, Charlotte, shares her top 5 reasons. → View article
Faces of Ortus Getting to know Charlotte! We think it's important for you to get to know the people behind the scenes at Ortus, and one that slipped through the net when it came to a newbie grillin' was Charlotte Laverick, our Paid Social. → View article